Sterling Foods certainly comprises of all the essential ingredients that add success to its name. An enterprising management, a well structured production unit with the latest state-of-the-art technology to match world standards, ice plants and ice stores, freezing plants and frozen cold storage alongwith 90 minute freezers and an infallible fleet of trucks. Sterling Foods greatest treasure is the oceans perennially fresh raw material, harvested from Crystal-clear, mercury-free waters of the Konkan Coast and supplied directly from the fishing ground by Sterling Foods own contract fishing fleets. Upon their arrival, Sterling Foods harvest experts pick the first quality catch from the deep sea and immediately ice, pack and load them carefully into the insulated trucks which are then dispatched to the factory.
Processing entails careful and efficient handling of raw materials in extremely hygienic conditions in the modern and fully air-conditioned pre-processing integrated plant, built in accordance with the EEC standards. The production line is designed to ensure uninterrupted, smooth flow of raw materials through various stages that ultimately transform the raw materials into high quality finished products.
The processing plant, too, is uniquely adaptable to any raw material received. The raw material is subjected to constant laboratory checks at nearly every stage of processing by the quality control department. The entire process, thus, eliminates any delay in handling the product at different stages without any comprise on quality. The final product that reaches the consumer is therefore as fresh and hygienic as it possibly could be.
Sterling Foods caters to the individual requirements of buyers, big or small. Their obsession for quality has taken them to the worlds most popular markets. Japan, USA, Australia, Singapore, Hong Kong, China, Thailand, Malaysia, EEC countries and to 28 other countries across the globe. Highly personalized service, commitment to the customer and professional drive, to introduce the latest and the best technology, have earned Sterling Foods a reputation as the leader in the world market - A reputation synonymous with quality.
High calibered personnel, dedicated loyal workers and superior technology form Sterling Foods framework for efficient production. Precisely the reason why Sterling Foods was awarded for outstanding Export Performance in Marine Export in Karnartaka state , twice by the Government of Karnataka in June 1977 and 1978. Again, in October 1993 and 1995, Sterling Foods was awarded the "Best Productivity Performance Award in Food Processing Industry (marine and seafood processing)" by the National Productivity Council and which was presented by his Excellency the President of India, Shri Shanker Dayal Sharma at New Delhi.